ual: AKO Storytelling Institute
The AKO Storytelling Institute at UAL exists for storytellers who want to make the world better.
They bring together storytellers, campaigners, researchers and cultural strategists. Because stories do more than inform and entertain. They shape what we notice, fear, desire and tolerate. They shape what we believe is possible.
They work across film, television, theatre, audio, games and immersive media. They dissect what they mean by impact through storytelling. They explore the hidden narratives within work. They explore what amplification campaigns look like across disciplines. They innovate with new forms of storytelling to find new ways to connect and surprise.
Their foundational report lays out the ground. Their fellowships, labs, public events and teaching puts it into practice.
No single story can change the world alone. But in collaboration with others they help create lasting change.
The Institute has been established with the generous support of the AKO Foundation.

