Keeping a theatre or museum website secure, fast and GDPR-compliant is easier said than done, especially with tight budgets and stretched teams. In this piece Lily Houston, Splitpixel rounds up the tools and habits that make WordPress maintenance manageable, from DDoS protection and plugin audits to uptime monitoring and image optimisation. If your site handles ... Read more

Edd Baldry, co-founder of Make Sense Of It, explores why cultural organisations struggle to move from AI scepticism to practical action and how a simple recipe approach can change that. Drawing on twenty years working in and around the charity sector, he identifies the real barrier: it’s not understanding the technology, it’s finding a starting ... Read more

Whether you’re just starting to explore AI or already deep in the weeds, these podcasts offer some of the sharpest thinking on AI and marketing — from practical strategy to the bigger questions, these pods will inform how you think about AI at work.

Standard event discovery tools – ‘What’s On’ lists with filters – work well for regular visitors. But they fail newcomers, families, and casual browsers who don’t know where to begin. Martin Gammeltoft and Dr. Patricia Stainer explore how venues can design multiple discovery pathways that reduce invisible barriers and help more people find their way ... Read more

Sarah Bagg, founder of ReWork Consulting, brings a unique vantage point to sector challenges, working across attractions, arts venues and heritage sites to reshape their digital and operational strategies. Known for her ability to translate between technology providers and cultural organisations, Sarah offers both strategic clarity and practical wisdom. In this thoughtful analysis drawn from ... Read more

Owen Matthews, Director at Ten4Design, shows us a quick, practical way to understand our website’s environmental impact using tools we already use every day.

Ticketsolve challenges the commonly held idea that productivity is about doing as much as possible in as little time as possible – and that as result, that it’s at odds with creativity. They say that instead, productivity is about making space for what matters most. Find out how they do it.  

Digital marketing often leans on familiar, trusted formats. Templates that have worked before. Content structures that feel safe to stakeholders. Campaign plans that run on repeat. Digital marketing and web development agency HDK  go beyond the analytics and charts and help us unlock new, more creative, ways of working.

Indigo CEO Katy Raines reveals why 50% of first-time cultural visitors never return, how to move beyond demographics to understand real audience needs, and why arts marketers must become audience champions to transform their organisations. A CultureTalk interview from CultureSuite.  

What happens when a gallery treats YouTube not as a dumping ground for old talks or show trailers, but as a serious tool for international audience development? Georgina Brooke, Senior Content Strategist at One Further walks us through it. First published on the Cultural Content newsletter of digital specialists One Further.

When is it appropriate to use Generative AI and Large Language Models? What are the ethical dimensions and how can we consider the contributory effects on the climate crisis? Cog Design have been thinking about this a lot and share their current policy. It’s definitely a work in progress says Cog Design’s Director, Michael Smith. 

A downloadable resource developed by Art Fund, in partnership with digital agency Manifesto, to help museum professionals consider the environmental impact of their digital activities. Equally useful if you work outside the museum sector.

Digital strategist Ash Mann reveals the surprising reasons cultural organisations struggle with digital projects and offers practical frameworks for shifting from failure to meaningful success in this thought-provoking interview. A CultureTalk interview from CultureSuite.

Explore seven organisational digital archetypes drawn from real-world insights alongside analysis of existing evidence and research. This major report, Beyond the Promise by the Ash Mann agency is built to help leaders, funders and digital practitioners rethink how digital work happens.

Digital strategist Eva Lipárová takes us through ten quick tips for small to mid-sized organisations on how to build user-centric digital products that lead to lasting change. Part of Museums + Tech 2024 – Who is this for and why should they care? 

The second edition of Substrakt’s annual website benchmark report, analysing the website data of 87 cultural organisations across the UK, Europe and North America, from January to December 2024. Full of insights that help guide your thinking, priorities, and planning around your website, in addition to giving you a sense of what the sector at ... Read more

Let’s Get Real: Value (LGR Value) focused on the ways that using digital can add value for cultural audiences, communities and organisations, supporting positive internal change and deepening engagement. This full report includes recommendations for those who want to grow their digital maturity and improve the value and impact of their digital activities.

Every month our guest columnist and digital marketing maestro Andrew Davis shares three standout tools that are making waves in the AI world – tools designed to save you time, boost creativity and keep you ahead of the competition.

We’ve brought together an eclectic mix of our favourite marketing podcasts full of predictions of what’s in store for 2025. And to help with navigating the potential overwhelm of everything that’s being thrown our way we’ve added some go-to pods on health and wellbeing too.

How do you make centuries-old performances resonate in today’s digital world? To find out, Jocelyn Kotvis, Content Marketer at CultureSuite caught up with Henny van Haelen, Senior Online Marketer at The Hague’s leading performing arts centre, Amare.