This short guide by Devon Smith presumes you already have a working knowledge of Google Analytics and focuses on top tips for harnessing the true power of analytics and using them in meaningful ways to better measure your organisation’s digital goals.
Penny Nagle shares some case study examples plus tips and tools to help you identify and monetise your digital assets and IP.
Cherelle Cunningham shares Birmingham Museum & Art Gallery’s experience of using Periscope to engage the widest possible audience. Gain tips for getting started with live streaming.
This case study by Bob Harlow, published by The Wallace Foundation, explores Seattle Opera’s multipronged experiment to deepen relationships and reach new audiences.
Lucy Liddell shares how taking a mobile-first approach and providing an outstanding user experience has enabled The MAC, Belfast, to increase ticket sales and revenue.
Miracle Theatre shares practical advice for making and distributing digital versions of theatre productions.
This report shares learning from the Digital R&D Fund for the Arts. It explores the opportunities digital presents for making the arts more accessible.
Learn how to get the best from your data with support from this guide, which shares learning from the Digital R&D Fund for the Arts.
Explore key principles to making mobile work in this collection of articles, which share learning from the Digital R&D Fund for the Arts.
Explore how the Digital R&D Fund for the Arts impacted the arts and cultural sector.