Kids in Museums guide us through the types of data you could capture about your family visitors to better understand and support them. It covers why family audience data matters, how to plan and collect it, through visitor surveys, tally counts and audience segmentation, and how to analyse and present the findings, including guidance on … Read more
Creative studio Buttercrumble worked with Museum Development Midlands to close out its Sense of Place Programme, using creative facilitation and visual notetaking to capture the region’s museum impact. Through a co-produced memory map, practitioners reflected on their communities’ past, present and future, turning intangible themes into something visible and memorable. The session created space for … Read more
As we navigate an increasingly volatile and uncertain world traditional operating models are becoming increasingly difficult to maintain. This report commissioned by Association of Independent Museums (AIM) and jointly supported by Arts Council England and DCMS helps museums adopt a growth mindset and move from reactive firefighting toward game-changing influence.
What does the landscape of museum and gallery attenders look like in 2026? The first Indigo Share Benchmark for Museums and Galleries draws on almost 6,000 visitor responses to build a picture of what these visitors expect, need and value.
Cornwall Museum and Art Gallery’s transformation shows how meaningful change requires more than new technology. Sarah Bagg, founder of ReWork Consulting, shares lessons on recognising expertise gaps, choosing systems that grow with ambition, and building internal confidence while navigating rebranding, refurbishment and visitor growth.
A downloadable resource developed by Art Fund, in partnership with digital agency Manifesto, to help museum professionals consider the environmental impact of their digital activities. Equally useful if you work outside the museum sector.
Digital strategist Eva Lipárová takes us through ten quick tips for small to mid-sized organisations on how to build user-centric digital products that lead to lasting change. Part of Museums + Tech 2024 – Who is this for and why should they care?
Dr Oonagh Murphy, Senior Lecturer in Digital Culture at Goldsmith’s University, shares her visionary insights about how Artificial Intelligence is shaping the future of storytelling in museums. A Museum of Truth & Lies podcast hosted by Yasmin Khan.
London Museum’s new website landed in July 2024 and also marks the launch of their new brand and another important milestone in the journey towards the opening of their new museum at Smithfield in 2026. Their Head of Digital Innovation, Trish Thomas, takes us through their digital transformation story.
A practical toolkit that supports museums to use emotional branding to grow support and connect in meaningful ways with their visitors. An Art Fund resource.