Skip to content
CultureHive
  • About culturehive
  • Submit a resource
  • Latest resources
  • Authors
About the Arts Marketing Association Join us
 
Community Engagement Toolkit

Toolkit: Going Places Community Engagement Toolkit

Toolkit: Going Places Community Engagement Toolkit

By Art Fund

SUMMARY

Community engagement supports museums to develop relationships with audiences, generate visitors, become more relevant, build trust with local people, and give audiences a sense of ownership over a museum and its collections. Art Fund's Community Engagement toolkit is designed to help you plan, deliver and evaluate community engagement work in museums.

This practical guidance will help you to consider, develop and deliver opportunities for community collaboration.

This toolkit, developed in collaboration with museums and galleries across the UK, offers practical guidance for developing and delivering community engagement activities.

Covering consultation, collaboration and co-curation, the guidance is suitable for both beginners and experienced practitioners, with resources that support a wide range of engagement activities.

The toolkit includes short films, reflection opportunities and easily actionable steps, and aims to help museums build stronger, more inclusive relationships with their communities.

The toolkit and videos are available in English and in Welsh (Cymraeg).


Watch: Short films


Download the toolkit (PDF) 

Lawrlwythwch y pecyn cymorth (PDF)


Going Places is an Art Fund programme made possible with support from The National Lottery Heritage Fund and additional support from Esmée Fairbairn Foundation. Going Places aims to engage and involve underrepresented and underserved audiences with museum collections through high-quality collaborative touring exhibitions and public programmes.

We are grateful to Going Places partners for co-creating this toolkit, contributing valuable ideas and experiences and shaping its scope and content. Thanks also to the team at Art Fund and independent consultants who supported the Going Places project and offered expert advice to support the creation of the toolkit. Community engagement is always a work in progress; terminology and leading-edge are continually being developed. To acknowledge this, we have included an Incomplete Glossary in the toolkit, setting out definitions relating to community engagement as they stand in 2024. We hope this toolkit and glossary will continue to be updated as the sector develops its community engagement practice.


The toolkit has been created by independent museum consultants: Laura Crossley (www.lauracrossley.com), Sarah Plumb, and Marek Romaniszyn.


Art Fund, Heritage Fund, Esmee Fairbairn Foundation logos

Browse by smart tags
Community Community engagement Public engagement Toolkit
Resource type: Guide/tools | Published: 2026
Download the toolkit (PDF)
Lawrlwythwch y pecyn cymorth (PDF)
Toolkit: Going Places Community Engagement Toolkit
RELATED RESOURCES
 
A small girl writes on a piece of paper with a pencil.

Ideas Test: Brompton Halloween Creative Health Project

 
 
Two, bright yellow interactive bins with speakers painted to look like eyes.

Ideas Test: From public realm commission to civic activation

 
 
Focus on Community case study cover with entrance to Farnham Maltings

Farnham Maltings Case Study: focus on community

 
 
A group standing in a row in a church setting. They are holding music and singing.

Case study: developing a community-led choir in Hounslow

 
 
An exhibition board with four photographs from the Depictions of Hounslow exhibition.

Creative People and Places Hounslow: reaching new people through, walking, film and psychogeography

 
 
Paper people in a circle on a keyboard

Community engagement: 10 questions to ask yourself before you start

 
 
A pair of hands painted blue with a world map crossing both hands

Quick community mapping guide

 
 
A group of people at various points on along path using chalk to create an artwork

Building meaningful participation

 
 

Purposeful Participation. A Field Guide and Toolkit for Cultural Intrapreneurs.

 
 
Launch-attendees-reading-the-guidance.-Photos-by-Liz-Isles-1

Trans-inclusive culture: resources to support trans-inclusive practice for museums, galleries, archives and heritage

 
 
Galwad case study front cover. A man looms over with arms outstretched. He's wearing tie-dyed white trousers and a large multi-coloured jacket.

Case study: GALWAD and radical inclusion

 
 
Many hands come together with their fingertips touching. Parts of each hand are covered in red paint to form one, whole heart shape.

Developing a strategy for inclusion, diversity and equality

 
 

Behind the Scenes: Our Space, Theatre Royal Plymouth. Blog 3 – Clive Rowe

 
 
5 team members at Walk the Plank stand in a row

Behind the Scenes: Walk the Plank’s Diversity, Equity, Inclusion and Belonging Journey. Blog 1 – Stronger together.

 
 
The backsof three people sat on a long, wooden benchlooking at an art work made up of many faces of different ages, genders and ethnicities.

Stateside View: Activating Diversity, Equity, Inclusion and Access in your marketing strategies

 
 
Together We Act: Research accompanied by a photo of smiling AMA members with their hands outstretched at AMA Conference

Together We Act research: What the findings mean for cultural marketers

 
 
Smiling AMA members sat in a row of theatre seats at conference with their arms raised. Copy underneath the photo reads 'Together We Act: Deep Dive'.

Together We Act Deep Dive: AI & Digital Confidence

 
 
Smiling AMA members sat in a row of theatre seats at conference with their arms raised. Copy underneath the photo reads 'Together We Act: Deep Dive'.

Together We Act Deep Dive: Financial Pressures and Income Generation – navigating higher targets with smaller budgets

 
 
Smiling AMA members sat in a row of theatre seats at conference with their arms raised. Copy underneath the photo reads 'Together We Act: Deep Dive'.

Together We Act Deep Dive: Political Landscape – communicating in polarised times

 
Who we are
  • Board & Governance
  • Meet the AMA Team
  • History & Values
  • Regional associates
What we do
  • Membership
  • Training
  • Events
  • CultureHive
Work with us
  • Join the Board
  • Partners & Projects
  • Trainers
  • Sponsorship
Find out more
  • AMA Newsletter
  • AMA Training
  • Accessibility
  • Sector jobs
  • WEBSITE ACCESSIBILITY
  • PRIVACY POLICY
  • TERMS AND CONDITIONS
  • CONTACT US
  • © 2026 Arts Marketing Association
@amadigital | info@a-m-a.co.uk | Arts Marketing Association, Cambridge | Registered in England 2814725

facebook    Twitter    Vimeo    LinkedIn    insta    thedots

ace-funding